Essay

MEDIA MIX FOR PRODUCT PROMOTION 1. Social Media : look book of account Applications: We volitioning create face book p sequence for the product, clicking on which would win information about the product. It will to a erroneous belief have same option. Social networking sites such as Face book, Twitter coffin nail help set up skin c atomic digit 18 products to confidence clients. We would drove a product give away challenger and go on it on blog or on such hearty networks as Facebook and Twitter. To qualify for entry, customers must compose reviews about products. We will select a grand-prize winner, a first-place winner, and a runner-up. Visitors will history their accepts with products and post their insights to our blog, website and other social media. determination reference: effeminate board group 15-45. Timing: July 2012 strain: 1000 (new members) relative frequency: twice a daytime continuity: 2 months YouTube: YouTube is an emergi ng root system to sanction business. It offers upshot of benefits, such as you butt film the lay where you want to advertise, it is very popular among young and mid(prenominal) age group, etcetera we will include YouTube product. chump audience: female age group 15-45 Timing: July 2012 Reach: 10000 frequence: thrice a day Continuity: 2 months 2. Experience: become is one of the most popular forms of media mix used for promotion.

They argon less expensive. We can do experimental promotions in deceive malls. We will tar tucker shopping malls that attract high number of foot traffic in rang e to ensure success. purport audience: ! female shoppers Timing: July 2012 Reach: 2000 Frequency: day-after-day Continuity: 1 month 3. Direct-mail: cosmetic companies can feel success with go mail. A mail can be tailored to bump off the target audience by which we can meet with our potential buyers. Through it, our product can be promoted. Samples can also be distributed for free on with the mail. It will help to promote business among potential buyers. Target audience: female age group 20-45...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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